Goals & Objectives
- Use a design that highlights the art legibly without distracting from the work
- Create individual layouts and designs for each artist that still fit into one overall design aesthetic
- Ensure that each section is easy to follow and read
Step 1
Organize the content
Before building the booklet, I looked at the submitted work to get a feel for each artist’s individual style. Using what I learned from the interviews and what I saw from their submissions, I combined the art and copy as I saw fit while maintaining the artist’s intention.
Typography
Although each artist’s layout was distinctly different, consistent and engaging typography was used to create an expectation in the reader.
Design
Some pages contained only a single image while others were full spread. Negative space was often employed to emphasize full images and let them exist independently of text and other distracting content.
STEP 2
Achieve an overall theme within the zine
Although there were multiple artists in the book and different sections for the zine itself, the design had to feel cohesive and together. The client requested that no layout approach was used twice.
With no layout being used twice and different artists to account for, the book still had to have an overall identity. I looked to create an identity in a use of negative space, sweeping images, consistent, recurring typographical themes, and standalone photos on single pages.
